Art Direction Inventory


The Art Direction Inventory is a broad look at websites grouped by a common theme. This exercise helps us ask guided questions aided by real-world examples. For example, showing image-heavy vs. minimal art direction. It’s a collection of ideas around color, typography, layout, conceptual direction that we think could be right for the client’s site. Once you have your questions the deliverable, composed of screenshots of websites, is quick to make. Inspired by Dan Mall’s example.


Art Direction Inventory Keynote